What channel is the Rose Parade 2027 on? Time & how to watch
The 138th Rose Parade presented by Honda is on Great American Family and Great American Pure Flix on Friday, January 1, 2027 at 11:00 AM ET from Pasadena, California.
Times
So far only Great American Media is confirmed for 2027. In past years the parade also aired on ABC, NBC, Univision and Telemundo; those networks have not been announced for 2027 yet.
What channel is the Rose Parade 2027 on?
In the US, the 138th Rose Parade presented by Honda is on Great American Family and Great American Pure Flix.
Where to stream the Rose Parade 2027
Great American Pure Flix
Great American Media streaming service
What to know
- This year's theme is 'Welcome'.
FAQ
What time does the Rose Parade 2027 start?
The 138th Rose Parade presented by Honda starts at 11:00 AM ET (10:00 AM CT, 8:00 AM PT) on Friday, January 1, 2027.
What channel is the Rose Parade 2027 on?
In the US, the 138th Rose Parade presented by Honda is on Great American Family and Great American Pure Flix.
How can I stream the Rose Parade 2027?
You can stream it on Great American Pure Flix. Availability depends on your plan.
Where is the Rose Parade 2027?
Pasadena, California.
Sources
Checked against the sources above on November 4, 2026. Times are US Eastern unless noted. WatchWhere is not affiliated with any league, promoter, network or awards organizer.